Investing in a professionally designed brand identity makes business sense. A successful brand identity is built around 9 characteristics.

Q: What do an autism awareness charity and an accountancy practice have in common?

A: They both invested in creating a brand identity.

Autism Parent Empower wanted to raise awareness among families with children with autism letting them know that they could access key interventions locally.

Sigma Partner’s challenge was very different. They needed to communicate a change to the business name, as well as stand out in a crowded market. So investing in a new logo was an important step for Sigma.

Click here to find out how Sigma’s brand identity evolved. Sigma Partners

They both had very different challenges, yet the solution was exactly the same …to invest in a stand-out brand identity.

Creating a stand-out brand identity

A basic brand identity kit consists of a logo, business card, letterhead, and email signature. This basic set of materials can be extended to include: brochures, folders, flyers, website, exhibition stand and vehicle livery.