Rebranding An Established Business

Aquamark Window Cleaning

We love brand
identity design

Aquamark is a Commercial Window Cleaning expert based in London, specialising in High-Rise Commercial, Residential Blocks and Complex window cleans. 

Aquamark asked Turquoise Creative to reposition and rebrand their established Commercial Window Cleaning business.

Brand guidelines and
style guide

A complete set of brand guidelines was created to help maintain consistency throughout the brand.

The guidelines cover areas such as the logo, brand colour specifications, font usage and brand dos and don’ts.

Aquamark brand guidelines

Business stationery
design and print

As with all our brand identity design projects, having the ability to use variations of the logo that are specifically designed for purpose makes this new logo more adaptable.

A set of business stationery was created which included letterheads, compliment slips and business cards.

Aquamark customer journey literature design

Web design and

We designed and built a fully bespoke WordPress site. This means you get exactly what you need, in terms of both the theme and the functionality.

Designing websites takes far more than just the look and feel. It’s important to get the architecture of the site correctly. Wireframes, prototypes and content planning all influence the design of the site.

Aquamark responsive website design and build

The old brand identity

The old Aquamark logo was simple in its design but lacked strength and impact.

We reduced the name down to just Aquamark and brought in 3 colours to give the logo vibrancy and recognision.

Aquamark brand identity design

Signage and workwear

The logo was then applied to clothing and exterior signage.

A fleet of vans had new livery applied to show off the new branding.

Aquamark brand identity design

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