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As we’re a team of designers, we have an opinion on pretty much everything

Norwich City’s rebrand pays homage to the region’s history of weaving

Norwich City’s rebrand pays homage to the region’s history of weaving

Design Week: By Abbey Bamford June 20, 2022 A refreshed colour palette and a new bespoke typeface merge past and present. London-based studio SomeOne has rebranded Norwich City FC, drawing on the city’s heritage for inspiration. The studio designed the new crest for the club last year. This additional work will roll out across Norwich FC kits, wayfinding,…

McDonald’s unveils graphic packaging to reflect brand’s “playful point-of-view”

McDonald’s unveils graphic packaging to reflect brand’s “playful point-of-view”

McDonald’s has had its packaging redesigned to incorporate illustrations of the restaurant’s classic menu items. Set to be introduced across all of its global restaurants, the revamped packaging was designed to reflect the “innate joy of McDonald’s”. Each item will now be served in packaging that contains a bright and simple graphic design representing the…

Online Advertising – 6 common approaches

Online Advertising – 6 common approaches

Online advertising and the digital landscape have changed a lot so quickly. Not only how customers interact with you and your business, but also how the brand message and external perception of your company and its function are represented. It is vital to correctly represent your business in the messaging you deliver and the method…

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