In today’s competitive market, a strong brand identity is more than just a logo and a colour palette — it’s the foundation of your business’s success. Your brand identity shapes perceptions, builds trust, and influences purchasing decisions. Without a clear and consistent brand, potential customers may overlook your business in favour of competitors who have…
Unravelling the Threads: In the dynamic world of business, the terms “marketing” and “branding” are often used interchangeably, leading to confusion about their distinct roles and contributions. Turquoise Creative is here to shed light on this crucial distinction, helping businesses navigate the intricate web of strategies for success. Defining Marketing and Branding: Marketing. Marketing is…
The Power of Professional Brand Design: Why It Matters for Your Business. In today’s fast-paced digital world, where every business vies for attention, standing out amidst the noise is more challenging than ever. This is where the art of professional brand design comes into play, serving as the beacon that guides your business through the…
Fueling Business Growth with Turquoise Creative In today’s competitive business landscape, establishing a strong brand identity has become essential for companies of all sizes. A well-crafted brand design can not only differentiate your business from the competition but also pave the way for sustainable growth. In this blog post, we will explore the transformative potential…
We have some fantastic news! Turquoise Creative is proud to be sponsoring the Three Bridges CC Ladies Cricket Team for their first season in the SCF Women’s Soft Ball East League – Group A in 2023. We are thrilled to support the team as they embark on their journey and wish them all the success…
Design Week: By Abbey Bamford June 20, 2022 A refreshed colour palette and a new bespoke typeface merge past and present. London-based studio SomeOne has rebranded Norwich City FC, drawing on the city’s heritage for inspiration. The studio designed the new crest for the club last year. This additional work will roll out across Norwich FC kits, wayfinding,…
The new Winter Olympics logo for the 2026 games. The new logo design is a “simple gesture of sustainability and inclusion”, according to 2026 organisers, and is the first Olympic logo ever to be chosen by popular vote. The logo for the 2026 Winter Olympic and Paralympic Games held in Milan and Cortina d’Ampezzo has…
McDonald’s has had its packaging redesigned to incorporate illustrations of the restaurant’s classic menu items. Set to be introduced across all of its global restaurants, the revamped packaging was designed to reflect the “innate joy of McDonald’s”. Each item will now be served in packaging that contains a bright and simple graphic design representing the…
Sports Direct drop the .com the low-cost sports kit retailer Sports Direct has dropped the ‘.com’ in its latest identity overhaul which focuses on accessibility for consumers. Sports Direct has revealed a rebrand in an attempt to unify the retailer’s identity and keep up with trends in the sports industry. The work – which includes…
A nostalgic rebrand of the hyperlocal delivery start-up takes cues from traditional marketplaces and shop signage from around the world. London Agency Otherway has rebranded supermarket delivery start-up Weezy with a “nostalgic” identity inspired by traditional grocery stores. The work includes a new wordmark, app redesign and accompanying promotional campaign. Weezy says it is the…
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