In this article, “The Importance of Competitor Brand Analysis,” we will explore the pivotal role in achieving business success. Understanding how distinct your company is from competitors is essential when aiming to be the preferred choice for customers. Differentiation is key. A thorough brand analysis is necessary to stand out and avoid the ordinary, whether…
New design for the Mitre football for the 2020-21 English Football League season The ball design looks to tell a positive mental health narrative through its “fluid, organic graphic” which represents the “flow state”. Liverpool-based design studio Uniform has created the look of the official match football that will be used during the next season…
Turquoise Creative designs business stationery: letterheads, business cards and compliment slips. Professionally designed business stationery gives the right impression to your clients and customers. Turquoise Creative are experts in business stationery design. Many businesses go to the trouble of designing a logo but then don’t apply the same look and feel to their stationery. Staying…
Ideally, you and your graphic designer will collaborate harmoniously on the perfect solution for your needs the first time around. In the real world, however, the design process is naturally iterative as you and your designer work to mesh the two perspectives together, which some may find difficult. And that’s…okay. The goal of the design…
Trade shows and exhibitions are an excellent way for your business to gain exposure and meet prospective clients. But with the venue crawling with flashy, gimmicky competitors, it’s easy for your business to get overlooked. To ensure you’re gaining maximum ROI (Return on Investment) from your time and money spent on stand space and making…
Stand-out exhibition design. Our exhibition design for GEW #gewuv was a distinctive stand for LabelExpo Americas in Chicago. That made their business stand out but maintained maximum visual impact. It was important that the stand was instantly recognisable and created a strong impression while staying on brand. First impressions count, especially when it comes to…
Search engine optimisation (SEO) is now a much more common term as we continue to evolve through the digital age. As the internet becomes increasingly more important for the success of a business, it is crucial that you encompass some sort of strategy around SEO and its place as the foundation for driving a relevant…
LinkedIn Buys Newsle to Show Relevant News About People in Your Network LinkedIn is buying Newsle. A web app for surfacing news about people in your network. The two companies announced Monday. The terms of the deal were not immediately disclosed. Newsle was founded three years ago and had about two million users at the acquisition…
Turquoise Creative has joined The Boundary Club for the 2014 season. The Club is Sussex County Cricket Club’s networking group which brings together like-minded business people at monthly networking events. These events include an informal arrival to sample the afternoon’s play followed by food, a guest speaker and many networking opportunities. http://www.sussexcricket.co.uk/boundary-club The Boundary Club…
Does your business have a Facebook page? If it has – fantastic! If not, you might like to give it some thought. After all, there are lots of ways a Facebook paged can work for your business. Online presence It can work in a similar way to a personal Facebook account. It can give your…
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