design brief

How to Brief a Creative Design Agency

June 5, 2020May 24, 2022 4 minute read.

The creative agency has evolved to be a crucial support partner for marketing professionals. The marketing manager role in recent years has become more varied than most roles within an organisation. Many of which could be supported by a creative agency. As well as strategic planning, administration, operations, reporting, SEO and events, the marketeer has…

Brand Design

6 TIPS on delivering design feedback effectively

November 12, 2018January 18, 2024 3 minute read.

Ideally, you and your graphic designer will collaborate harmoniously on the perfect solution for your needs the first time around. In the real world, however, the design process is naturally iterative as you and your designer work to mesh the two perspectives together, which some may find difficult. And that’s…okay. The goal of the design…

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