mPharma aims to make medication more widely available – and at cheaper prices – across pharmacies in all areas of Africa. NB Studio and Michael Wolff have created the visual identity for health start-up mPharma and its people-facing brand, Mutti. The project includes a logomark, strapline, website design as well as brand guidelines. The identity…
Some designers employ moodboards in their process, some don’t. Personally, I’m a huge fan and here’s why I think that creating a moodboard is the most important step in the branding process. What is a moodboard and why do I need one? A moodboard is like a collage containing a variety of images, text, and…
A good brand design agency is more than just outsourcing the design of your company logo and branding. The success with a design agency partnership is driven by your design agency taking a holistic view of your business. While considering all of your branding touchpoints; such as marketing material, website and communication systems. A good…
REVOOLA Mind & Body is a highly sophisticated and interactive Mind & Body Fitness App to help everyone be at their best, every day. Mind & Body – We believe that both mind & bodywork in harmony; never one without the other. So, enhancing ‘fitness’ and wellbeing is always about understanding and working with both…
Good graphic design in digital marketing shows your commitment to your brand. It also establishes a consistent brand identity in the market. It enables consumers to know who you are and what your business is all about. Get it right, and it can catapult your business into the front of minds, and drive emotional responses…
Turquoise Creative is proud to have provided GEW with a fresh design approach for their exhibition in Munich this week. The FESPA Digital Show is one of the largest focused events for Digital Wide Format Print. The Munich Exhibition Centre staged 400+ innovative global brands and manufacturers. The visitors had the opportunity to view new…
Turquoise Creative was commissioned to undertake the design of a new corporate brochure for Initial Facilities Water Services. The specific directive was to preserve the essence of the corporate brand styling while infusing vitality into the brochure’s overall presentation. Turquoise executed this brief by employing a strategic blend of abstract visuals, product-centric imagery, and bold…
Why branding matters A Brand Identity is so important to your business because: Stand Out, Make more appealing, Professional, Personality, Who You Are, Rise above the competition. Everybody knows they need a brand identity. But they don’t always know what one is or why they need it. Perhaps you are unfamiliar with the term brand…
The Art and Essence of Identity Design: A Designer’s Perspective Designing identities and logos is not just an artistic endeavour; it’s a strategic process that lays the foundation for how entities are recognized and understood. The allure of creating identities lies in their pivotal role at the inception of every venture. For designers, it is…
Apple and its sub-brand iPhone are the two most desirable brands in the World. The top echelons of the 2013 Brand Desire listing, are a varied mix of products, services and categories. Within it, Ferrari revs it up at position 3. Tiffany sparkles with affordable luxury at number 4. Marmite full of British heritage is…
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